We keep this policy under regular review and may update it at any time. Please take a look at the "Last Updated" section at the bottom of this Policy to see when it was last changed. Any changes in this Policy will become effective when we make the revised Policy available on or through the Site. We also encourage you to check this Policy on a regular basis. We will notify you of any changes (including when they will take effect) if we are required to do so by data protection or privacy laws.

When you visit our Website, one or more “cookies” are generated and deployed with your consent, if required. 

Cookies are files or pieces of information that are stored on your computer (or other internet-enabled devices, such as a smartphone or tablet) when you visit the Site. A cookie will usually contain the name of the website from which the cookie has come from, the ""lifetime"" of the cookie (i.e. how long it will remain on your device) and a value, which is usually a randomly generated unique number. 

We use cookies to make the Site easier to use and to better tailor our web presence and products to your interests and needs. Cookies are also used to help speed up your future activities and deliver a more personalised experience on the Site. 

Some cookies may process your personal data (e.g. IP addresses and other online identifiers). Please see Dubai Holding Entertainment LLC Privacy Notice for further details about how your personal data is processed and your rights in relation to this. 

Other cookies are used to compile anonymous, aggregated statistics that allow us to understand how people use our web properties and to help us improve web structure and content. We cannot identify you personally from this information although the same principles apply regarding these cookies

Two types of cookies will be used on the Site - "session cookies" and "persistent cookies". Session cookies are temporary cookies that remain on your device until you leave the Site. A persistent cookie remains on your device for much longer or until you manually delete it (how long the cookie remains on your device will depend on the duration or ""lifetime"" of the specific cookie and your browser settings). 

We have grouped our cookies into the following categories, to make it easier for you to understand why we use them: 

Essential/Necessary:

Cookies that are essential to making the Site work correctly. They enable visitors to move around our Site and use our features. Examples include remembering previous actions (e.g. entered text) when navigating back to a page in the same session. These cookies prevent crashes, display information, fix bugs and ensure the security of our website. Without these cookies, some functions of the website cannot be provided. These cookies do not identify you as an individual. If you do not accept these cookies, it may affect the performance of our Site. 

Functional: 

Cookies that allow our web properties to ‘remember’ the choices you make (such as your user name, language or the region you are in) to provide a more personalized online experience. They also help us to track performance of the site. These cookies allow us to personalise your experience when you visit our website. They help us to remember your account, settings and preferences, this means we can remember the language you prefer, the level of privacy you require and each of your previous actions on the website. The information these cookies collect will include personally identifiable information that you have disclosed, such as a username, for example. We shall always be transparent with you about what information we collect, what we do with it and with whom we share it. If you do not accept these cookies, it may affect Site performance and functionality and may restrict access to web content.

Performance/Analytical:

Cookies that help us understand how visitors interact with our web properties by providing information about the areas visited, the time spent on the Site and any issues encountered, such as error messages. They help us improve the performance of our Site, alert us to any concerns and more. These cookies are used to identify you and to collect your relevant geographic, demographic and behavioural data. They tell us how popular a certain feature is, or whether you open an email we send. These cookies don’t identify you as an individual - All data is collected and aggregated anonymously (unless stated otherwise below). 

Targeting/Advertising:

Cookies that record your visit to the Site, the pages you have visited and the links you have followed. We will use this information to make our Site and the advertising displayed on them more relevant to your interests. We will also share this information with third parties for this purpose. They are also used to limit the number of times you see an advertisement as well as to help measure the effectiveness of our advertising campaigns. They also remember when you have visited the website before. These cookies are used to drive online advertising that is relevant to you by building up a picture of what you are interested in from your use of the internet. The cookies can limit the number of times you see an advert and help to measure the effectiveness of any advertising. They remember that you have visited a website and this information will usually be shared with other organisations or advertisers. The information these cookies collect will include your IP address and your online browsing preferences. 

The table below summarizes the different types of cookies we use on the Site, together with their respective purpose and duration (i.e. how long each cookie will remain on your device): 

Since we rely on your consent to deploy these cookies – we need to tell you that you can withdraw that consent at any time. Data protection laws define what is a consent for cookies purposes. It has to be possible to withdraw consent for it to be valid. Please see The View Privacy Policy for how to withdraw your consent. Alternatively, you can block these cookies by using your browser. These cookies will not stay on your device if you withdraw your consent. Unless you give a new consent.

You can manage which optional cookies are deployed on your device at any time. To do this you can set browser settings accordingly. Guidance on how to control cookies for common browsers are linked below.

• Google Chrome
• Mozilla Firefox
• MacOS Safari
• Microsoft Internet Explorer

You can also opt out of being tracked for analytics purposes across all websites by clicking here. For information on additional browsers and device types please see http://www.aboutcookies.org/ or http://www.cookiecentral.com/faq/.

The table below summarises the different types of cookies we use on the Site, together with their respective purpose and whether their use involve the transfer of information to a third party: